Rose & Fig grew out of a small wish to become a better person surrounded by better things.

Well-made, conscious clothing. Sustainable and ethical products. Healthy makeup and food. Simple rituals and effective habits. Beautifully functional objects, as well as the remarkable objects of nature: Deep, clean, clear waters. Cathedrals of trees. Endless forests.

Each day the things we wear, live among, cherish, and throw away define our tangible existence and help us communicate with others. Together with our experiences they write a story of who we are and what means the most to us.

This story is for people who would like to be kinder and healthier to each other and our environment through doing more things, with less things.


This blog is the journal of a life made verdant through a better wardrobe, home, and lifestyle. I’m an INTJ so you’ll find lots of lists, series, and dramatic monologues organized by project. My wardrobe pairs sustainable and ethical brands with loads of vintage finds, and my style is marked by comfortable details, a touch of menswear, and a minimalist color palette. I love nature, simple living, and good design. The cabinets of my home are filled with natural remedies, organic beauty products, strong coffee, good chocolate, and loads of Malbec.

I grew up on a farm with a stack of books and a menagerie of animals. While studying industrial design and sustainability at Georgia Tech, I worked as a commercial model and brand strategist. Around this time I became really interested in thrifting and bought a camera. A few months after graduation I started this journal. Rose & Fig is my library, photo diary, editing guide, and compass.

Here I hope to teach, inspire, and outfit for a big, beautiful life filled with adventure and compassion.




Can I share or re-post your photos?
For non-commercial purposes, sure! Please just add a link back to roseandfig.com.

Where did you go to college and what do you do now?
I studied industrial design at Georgia Tech in Atlanta after spending a year as a psychology major at University of North Georgia. Today I work in communications.

Who takes pictures of you for the blog?
My eternally patient husband, CPR. A DSLR remote also comes in handy.

What kind of camera do you use?
We usually shoot with a Nikon D90 fitted with a Nikkor AF-S 35 mm F/1.8 lens.

How to do you get paid to blog?
I make money through affiliate links, sponsored posts, and my second-hand shop on Tradesy. I’m a member of RewardStyle’s affiliate advertising program, which means I may earn a small commission on purchases made through rstyle.me and bit.ly links on this site and social media. I am also lucky to have the opportunity to work with brands that align with my mission. Sponsored posts are always noted as collaborations and gifted products will always be marked ℅. And since we’re talking shop: While Rose & Fig endeavors to provide accurate, quality content, readers are responsible for the way in which they use information provided. Always consult a medical practitioner before embarking on lifestyle or dietary changes.

What else do you do outside of this?
You’ll find me exploring new cities, riding my bike through Atlanta with my husband and our dogs Kipper and Pimm’s Cup in tow. You can also find me at jess@jesshunt.com.